Total Credits: 2 including 2 Taxes - Technical
The most important element of a well composed business plan is its financial forecasts. And, the most important aspect of a well composed business plan’s financial forecasts is the defense of the forecasts underlying assumptions. Accordingly, a well composed business plan’s Market Analytics section defends forecasted revenue assumptions. This webcast explains.
Syllabus
Lesson 1.
Introduction
Lesson 2.
Elements of a Business Plan’s Market Analytics Section
Lesson 3.
Market Stratification
Lesson 4.
Developing the Marketing Plan
Lesson 5.
Relating the Market Analytics Information to other Business Plan Sections
Lesson 6.
Conclusion
**Please Note: If you need credit reported to the IRS for this IRS approved program, please download the IRS CE request form on the Course Materials Tab and submit to leighanne.conroy@acpen.com.
*Recognize how to correctly stratify a venture’s target markets
*Recognize how to correctly define segmented market demographics
*Recognize how to research and test segmented market demographics
*Recognize how to correctly develop a marketing plan based on the venture’s segmented market demographics
*Recognize how to correctly extend a business plan’s market analytics’ conclusions to other business plan sections
*Market Targeting, Need, Growth, and Trends
*Market Research Testing, Competitive Analysis, Barriers to Entry, and Regulation
*Market Research Sources
*Extending Market Analytics Information to other Business Plan Sections
Jenkins_Credentials (0.09 MB) | 5 Pages | Available after Purchase |
Successful_Business_Plan_Composition_Slides (1.16 MB) | Available after Purchase |
Important CPE Credit Instructions_READ BEFORE WEBCAST UPDATED (0.47 MB) | Available after Purchase |
IRS CE Credit Request Form (0.15 MB) | Available after Purchase |
David Randall Jenkins, Ph.D., received his doctorate in accounting and a master’s in accounting with an emphasis in tax from the University of Arizona. He has taught financial, managerial, and tax accounting courses at both the graduate and undergraduate levels. Dr. Jenkins is an AACSB academically qualified business school and tax professor owing to his peer reviewed journal article publications. His company, Algorithm LLC (algorithm-llc.com), is an IRS Approved Continuing Education Provider. Dr. Jenkins may be contacted at tucjenkins@aol.com.
This webcast is an intermediate continuing education webcast.
It is assumed the webcast participant has achieved basic business plan writing skills and understanding
None
*CPAs
*Attorneys
*Enrolled Agents
*Enrolled Retirement Plan Agents
*Self-directed Retirement Plan Fiduciaries, Custodians, and Administrators
*Self-directed Retirement Plan Account Holders
*Tax Return Preparers
*Financial Planners
*Business Consultants
10/27/2016
No
David Randall Jenkins
10/13/2016
Please contact Anne Taylor for any complaints. anne.taylor@acpen.com, (972-377-8199).
Business Professionals' Network, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org
Group Internet Based
Online Registration
Please contact the ACPEN help desk 1-877-602-9877 or help@acpen.com if you wish to cancel your attendance for a previously purchased webcast and are requesting a refund or transfer.
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